Meet Alex Lofaro, a graphic designer from Springfield, Missouri, whose uncanny attention to detail and artistic talent originated with his passion for college sports. He remembers a childhood full of watching football and basketball games with his family – sparking an unfailing love for Mizzou, and giving him his first exposure to branding. It wasn’t very long before he was drawing team logos on the whiteboard in his dad’s office, applying to the school of his dreams, and landing a position here at MOJO Ad.
For the last few years Alex has worked as a designer for the Mizzou Volleyball team, where he has produced digital graphics, printed recruitment materials and took a lead design role on the art that would complete their facilities renovations. He also does freelance design work all year around, creating logos, graphics and other miscellaneous branding for restaurants, sports teams and bands throughout the United States. Outside of work, he relaxes by listening to music or playing the guitar. After graduation, he hopes to work in-house at an athletics department.